The purest form possible

The design of the Coca-Cola glass is guided by functionality. Exploring the external form and internal force. Balancing proportions and refining outline down to the purest form possible.

The design is a clear expression of the function of the glass and has succeeded in becoming a contemporary symbol of the Coca-Cola brand identity. Launched at Colette, Paris, 2013.

Recognition

IDSA Award 2014

Sketch of meaning

Exploration of form

Manufacturing drawing

Outline

With Coke bottle

Launch party at Colette in Paris

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